Greatest World Cinema Festival on TV – Palador

Mumbai, India (SANEPR.com) February 25, 2008 -- In a news bound to make lovers of quality cinema rejoice, Zee Studio has partnered with Palador Pictures to showcase 26 of its acclaimed films on their channel.
Beginning in April on Sundays, this exclusive property will showcase 26 films made by master filmmakers like Ingmar Bergman, Akira Kurosawa, Wong Kar-Wai, Francois Truffaut, Krzysztof Kieslowski and Jim Jarmusch.
Gautam Shiknis, Founder & MD of Palador Pictures said, "We had promised to take World Cinema to the masses. We fulfilled the promise first with the box sets and then with a DVD deal with Moser Baer. The final frontier was TV and that has been conquered today with this deal. World Cinema will once again beam into the discerning viewers' home." Akira Kurosawa Box Set, Wong Kar Wai Box Set and a World Cinema Assorted box set are already on sale on Indiaplaza.in while individual DVDs will soon be available pursuant to a deal with Moser Baer.
Neil Chakravarti, Business Head, Zee Studio said, "We were the first channel to consistently showcase World Cinema and our most recent endeavor, the Satyajit Ray festival last December, was received very well by our viewers. The team at Zee Studio has always worked hard to keep up with viewers' tastes and to innovate and stay true to our vision of sourcing and bringing the best movies to Indian viewers. We are very happy to partner with Palador for this initiative to showcase great films from their library. The previous festival with Palador’s films generated lots of buzz among film lovers and we are confident that they will truly enjoy this collection of masterpieces as well."
Mohan Polamar, co-founder and Joint MD of Palador says, "Palador's quest is to bring the language of cinema into India. Our catalogue contains the works of cinema’s founding fathers and their prodigies. Our focus is to generate popularity to this content and therefore our philosophy is to be agnostic to the medium and partner. We have a large body of content and we will work untiringly to popularize the same, Neil and his team at Zee have always been supportive of Palador’s passion. Zee -studios programming direction and Palador’s journey make us ideal partners.
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For Press Enquiries Contact:
Neeta Pendse, Sampark PR. - Cell: 98200 00707; Email: neeta@sampark.com
Satyen K. Bordoloi – 9967970320 Email: satyen@mypalador.com
Visit Palador media centre at: www.mypalador.com/media

About Palador: Palador began 3 years back as a movement to kick-start the tradition of great cinema in the Indian subcontinent. Today Palador has the largest collection of Foreign Language Cinema under one roof in Asia. Palador owns the most award winning films from the greatest directors the world has ever seen – from masters of yesteryears to today’s: Kurosawa, Kieslowski, Godard, Trauffaut, Kiarostami, Lynch etc. – to cinema in all genre: action, comedy, drama, documentary, short films etc. – to cinema from all movements: Italian Neo-Realism, French Impressionism, New-Wave Iranian etc. But Palador is not just about the content. It’s about programming them, to suit different needs of: TV Channels, Film Festivals, Corporates, Colleges, Clubs, Theatres etc. and of different media: DVD, TV, Internet, Theatre, Mobile etc. Besides this, Palador was the first to focus on the short works of aspiring film makers, helping to popularize the concept and adoption of short film in the Indian media landscape. Palador is also the only in the world to program short films of aspiring film makers in the DVD movies of great directors. In short it is helping build a platform for freedom of expression for creators of good and great content in this nation. People call Palador the place of the programming experts, we simply call ourselves – Paladorians.

About ZEE Studio: Zee Studio, a 24-hour English movie channel, was launched in March 2000 and has been constantly driven by the passion to bring ‘good cinema’ to the discerning Indian audience. The channel caters primarily to the SEC AB, 15-45 years audience who love movies. Zee Studio’s library is a potent mix of the best Hollywood films to the best foreign films, as well as cinematic gems of India. Zee Studio’s Hollywood fare comprises of blockbuster titles like Batman Returns, Matrix Reloaded, Ocean’s Twelve, Troy and all-time-favorite movies like One Fine Day, Father of the Bride, Sixth Sense, Hot Shots, Edward Scissorhands, Jumanji, 50 First Dates, Maid in Manhattan to name just a few. Committed to showcasing the best cinema from across the world, Zee Studio has brought critically acclaimed films like Finally Sunday, Motorcycle Diaries, City of God and Schindler’s list. Zee Studio also has been saluting legendary Indian filmmakers like Satyajit Ray, Deepa Mehta & Ritwik Ghatak through short festivals. Zee Studio is also the first English movie channel in India to bring English movies with subtitles, a move that has proved to be highly popular across all segments of viewers.