New Packaging and Flavors For Hillside Candy’s GoNaturally™ Organic Hard Candy

USA (SANEPR.com) June 19, 2008 -- Hillside Candy, a leading manufacturer of popular confections, announced today that it will showcase new stand up gusseted bag packaging and two new flavors for its hand made GoNaturally™ organic candy line, at the 2008 Fancy Food Show, Booth #236, June 29th through July 1st in New York City’s Jacob Javits Convention Center. The announcement was made by Hillside Candy’s owner, Ted Cohen.

Currently available in 8 ounce tub and bulk formats in four delicious flavors, Ginger, Honey Lemon, Cherry and Honey, Hillside’s newest sku’s in its GoNaturally organic candy line will feature a handsome new graphic look and will be packaged in convenient 3.5 ounce stand up gusseted bags in six flavors. In keeping with the environmentally friendly initiative, the gusseted bags are recyclable.

The eagerly awaited two new flavors, Pomegranate and Apple, and the popular four existing flavors in the tasty and better-for-you organic hard candy line began shipping in the new gusseted bag format in mid-May at the manufacturers suggested retail price of $2.79 to $2.99.

GoNaturally is hand made, gluten free, kosher, and USDA certified organic and the best tasting organic candy available in the marketplace. Using organic evaporated cane juice and organic brown rice syrup for sweetness, the line is flavorful and refreshing. GoNaturally is CLEAN candy, containing no trans fats, no preservatives, no corn syrup, no FD&C colors, and no hydrogenated oils. In keeping with the environmentally friendly concept, the GoNaturally packaging and twist wraps are all recyclable. Adults and kids alike can feel good about having GoNaturally as a wholesome treat.

“There is a rapidly growing interest and demand for better-for-you organic products from today’s environmentally conscious and savvy consumers. Our hand made GoNaturally line delivers the ideal solution in the form of a phenomenally tasty, organic candy that is certified by QAI (Quality Assurance Institute / USDA). All of our ingredients are carefully sourced to insure excellence and organic integrity. And best of all, not only are GoNaturally organic candies better-for-you products, they taste absolutely delicious," states Cohen.

Hillside Candy’s GoNaturally organic candy line, featuring all six different flavors packaged in the new stand up gusseted bags, as well as the company’s GOLIGHTLY® sugar free candy and Hillside Sweets™ sugar-based candy lines, can be seen and tasted at the 2008 Fancy Food Show, booth #236 from June 29th to July 1st in NYC’s Jacob Javits Convention Center.

About Fancy Food Show:
Held annually in New York City, the Fancy Food Show attracts more than 20,000 attendees from specialty food, wine, gift and department stores, supermarkets, restaurants, mail-order and other related businesses. These attendees come to see more than a thousand exhibitors from around the world, presenting more than 180,000 specialty foods to discover and sample. The diverse list of exhibitors includes over 2,300 local and international companies. Most exhibitors are entrepreneurs who developed the recipe and started the company, so you can learn about the products and do business with decision-makers. The NASFT will present 30+ seminars, workshops, tours, tastings, cooking classes and special events at this year's Summer Fancy Food Show.

About Hillside Candy:
Based in Hillside, New Jersey, Hillside Candy was established in 1945, and is the corporate umbrella and home of three popular brands of candy: GOLIGHTLY, one of the leading niche brands in the sugar-free market, Hillside Sweets, a line of sugar-based hard candy, and GoNaturally, a line of USDA certified organic candy. These three made-in-America brands are sold through drug store chains, mass merchandisers, grocery stores, supermarkets, gourmet shops, rebaggers, gift basket companies, and other businesses throughout the United States. The company also exports its products to twenty countries around the world. Each of Hillside’s lines offers quality, consistency, and delicious taste. Hillside is fully committed to meeting the demands and desires of American candy-lovers, by producing terrific-tasting products for today’s consumers’ discerning tastes in candy. For more information visit www.hillsidecandy.com.

ATTENTION EDITORS: Hi-res GoNaturally Product Photography is available online at: http://www.hillsidecandy.com/gonaturally/bags.html
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Press Contacts:
Steven Style or Daisy Vidal
The Steven Style Group
New York City, NY
t) 212.465.1290
f) 212.465.1299
stevens@stylegroup.com or daisyv@stylegroup.com
http://www.hillsidecandy.com/