Pixel Academix, A New Animation Academy Venture Of Sanra Software Launched In Chennai

INDIA (SANEPR.com) May 22, 2008 -- Pixel Academix, a new animation academy venture of Sanra Software Ltd has been launched in Chennai. The centre is located at Suite No.1A, Door No. 24, Wellington Estate, 1st Floor, Ethiraj Salai, Egmore, Chennai – 600 008. The inauguration of the academy was done by Shri K S Ravikumar, a well renowned Film Director. Pixel Academix, a division of Sanra Software Limited has been conceptualized to provide the highest quality career oriented education in the field of Animation, Gaming & Visual Effects to create a world class talent pool that will fulfill the demand for well trained animators in today’s market.

Mr. A Venkatramani, Chairman, Sanra Software Limited said "Sanra as a Corporate is looking at being 360 Degree Company in the field of new media Technology . With focus on creating IP and servicing to global clients, we have already developed a high end infrastructure and team of diverse professionals in Chennai and Bangalore. We are already training for our In House requirement and Pixel Academix is an extension of this idea to bring the benefit of production based training to the student community at large create path breaking professionals to take this Industry forward. Sanra believes that with concentrated focus on each these verticals i.e. Products - IP Creation , Services , technology and training , the Company shall be able to give highest value to the stakeholders and also the Industry as a whole. The Industry is experiencing a major boom and it is a time for the members of the Industry to take efforts and take this Industry to the next stage of growth. "

Ms. Uma Karthikeyan, CEO, Pixel Academix said “Pixel Academix plans to focus on the south and west regions for the next 6-9 months. The Company plans to start its further centers in Chennai, Bangalore and Hyderabad and then move on expansion to the tier 2 cities in Tamilnadu, AP ,Karnataka & Kerala . Pixel aims at having atleast 20 centres down south by end of 2008 and around 50 centres across India by 2009.”


Mr. S Manoj, COO, Pixel Academix said “We will be starting with our first course, Pixel 3D immediately. This course with a duration of 6 months costs Rs. 100,000 + Service Tax. Admission for this course starts immediately, w.e.f. May 15. In the next 2 months, Pixel proposes to launch a 2D Animation course, Flash Animation course and a Comprehensive 2D & 3D Animation course, keeping in mind the market requirement for integrated and full fledged animation professionals. All these courses will have Creativity training and Soft Skills training as part of the program and will end with a Live Project which all students will be working on. The USP of Pixel animation courses is that it will be extensively drawn from the Sanra production environment and the faculty / trainers will be people having rich production experience.”

Pixel Academix has its origins in a production environment. Sanra Software Limited, a Public Company listed in the Bombay Stock Exchange and with development & delivery offices in Chennai & Bangalore is one of the fastest growing Companies in the field of Animation, Gaming and New Media Technology. The Company has strong capabilities in production of 2D Animation, 3D Animation, Visual Effects and Gaming and has the experience of working on Domestic and International Projects with a team of diversified professionals with varied experience.

Ms. Uma Karthikeyan further said “The Indian Animation Industry is at stage of exponential growth. There is an immense growth of original content being developed for both the Domestic and the International Market. Nasscom Estimates this Industry to touch the 1 Billion mark in India by 2010. On the quality front also, India has also become a preferred destination for outsourcing of various International Animation and Gaming Projects. With around 15000 professionals working across 350 odd Animation Studios in India and a CAGR of around 30%, the animation Industry is expected to be the next best opportunity creator. There is an expected demand of around 300,000 professionals in this industry in the next couple of years.”

With a strong understanding of technology and with a combination of work encompassing products originated from its own environment and services for International services, Sanra Software understands what it takes to be a successful professional in this field. Pixel Academix has translated this experience into its courses. The Course Curriculum at Pixel Academix has been structured and designed by a team of production experts to give the student an all round production oriented environment experience. Pixel Academix also believes that to be an all round professional, a student needs to be able to communicate, express and present his ideas in an effective manner. To ensure this all round development, Pixel Academix’s curriculum includes specialized Soft Skills courses on Effective Communication, Presentation and Project Planning. This has been possible through our tie-up with Paradigm Shift, a Knowledge Consulting Company that caters to the end to end Learning and Development (L & D) needs of today’s globalizing business ecosystem. Paradigm Shift has a pan India presence and counts almost all the top business houses in India as their clients
Pixel Academix Edge:
• Career Oriented Short Term and Long Term Courses in 2D, 3D , Gaming Design and Visual Effects
• Content extracted right from a production environment
• Software Training - Maya, 3D Studio Max, Zbrush, Photoshop,Flash, Toonboom , Adobe Premier Pro, Combustion, etc.
• Specialized Soft Skills development programs integrated in each course.
• Simulated Production Environment with the opportunity to work on Live Projects
• Continuous Interface with the Industry with regular Guest Lectures/ Seminars/ Webinars by Eminent professional in the Industry
• State of Art Infrastructure

For further information, please contact Mediacom PR on 4211 6641 / 42 / 43