RFID STUDY SURVEYS END USERS AND ADDRESSES ADOPTION ISSUES

(SANEPR.com) June 3, 2009 -- June 1st, 2009 – Wollongong, NSW Australia / Montreal, QC Canada


During this period of economic instability, it is a given that companies are looking to cut costs and get more bang for their buck, especially when investing in new technologies is the topic for discussion. That is why the University of Wollongong’s Centre for Business Services Science put together a team of researchers to survey organizations in several industries to calculate the relative importance of a multitude of attributes that influence the decision to invest and adopt RFID technology.

The result is a comprehensive analysis of organizational benefits and risks titled RFID Adoption Issues, authored by Mr. Samuel Fosso Wamba, Dr. Byron Keating, Dr. Tim Coltman, and Dr. Katina Michael. Supported by content experts and industry partners including project champions Mark Roberti, founder and Editor of RFID Journal, Mark Shapiro of Can/U.S. Enviro RFID, Anthony Palermo of Academia RFID, and participants of the 2008 WINMEC Research Forum at the University of California (Los Angeles), the study provided insight into the factors that matter most (and least) during the investment decision process.

Mr. Fosso Wamba, academic founder of Academia RFID Centre of Excellence in Montreal and lecturer at the University of Wollongong’s School of Information Systems and Technology said, “There is this burning question being asked; despite large retailers investing and benefiting from cross-operational RFID implementations, why aren’t we seeing industry-wide adoption, or more specifically perhaps, application-specific adoption? This was the catalyst for the study and luckily the participants surveyed were not reluctant to answer; providing us with a valuable end-user perspective.”

“It’s critical for the RFID industry to understand the concerns of potential end users and the issues that are preventing them from investing in RFID so that these can be addressed. This study goes a long way towards helping us do that,” added Mark Roberti.

For a copy of RFID Adoption Issues: Analysis of Organizational Benefits & Risks, please visit our website to download the PDF (45MB)
http://www.rfidacademia.com/images/whitepapers/09-06-01_rfid_adoption_issues/RFID_Adoption_Issues_Analysis_of_Organizational_Benefits_and_Risks.pdf

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About University of Wollongong’s Centre for Business Services Science
The Centre for Business Services Science (CBSS) was established in January 2007 as a research centre within the Faculty of Informatics. It has a vision to become Australia’s premier centre for practitioners and academics interested in business service science research. Associate Professor Tim Coltman is the Director, along with members Dr Keating, Dr Michael, Dr Robinson & Prof Spedding.

About RFIDJournal
RFID Journal is the leading source of news and in-depth information regarding radio frequency identification (RFID) and its many business applications. Business executives and implementers depend on RFID Journal for up-to-the-minute RFID news, in-depth case studies, best practices, strategic insights and information about vendor solutions. This has made RFID Journal the most relied-upon and respected RFID information resource, serving the largest audience of RFID decision makers worldwide—in print, online, and at face-to-face events. For more information, visit www.rfidjournal.com.

About Can/U.S. Enviro RFID
Can/U.S. Enviro-RFID is North America’s only dedicated value-added distributor of RFID solution components and integrated solutions. Serving the United States and Canadian markets, Can/U.S. Enviro-RFID is the best place for VARs to get RFID products & services. Established with the goal of creating the pre-eminent channel for RFID solutions, Can/U.S. Enviro-RFID enables incremental growth for the RFID industry by bringing the pieces of the RFID puzzle together. For more info, please visit www.canusenviro.com/rfid

About Academia RFID Center of Excellence
Academia RFID is a world-class research & development, consulting and training center driven by a team of PhD researchers and accredited RFID instructors in the fields of industrial engineering, operations management, supply chain management, transport & logistics, distribution & retail, and e-commerce marketing. Creator of RFIDRadio.com (a bi-monthly educational podcast), Academia RFID offers expert RFID services and training/certification courses worldwide in-lab, on-site or on the web. Please visit the Academia RFID website for more details and schedules at www.RFIDacademia.com.

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For more information:
Mathieu D’Amours
Administrative Director
Academia RFID Centre of Excellence
T. 514.631.8282 x3227
mdamours@RFIDacademia.com