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TSMC Purchases Magma’s Titan Analog Migration to Reduce Analog Porting Time

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India (SANEPR.com) November 13, 2008 -- Magma® Design Automation Inc. (Nasdaq: LAVA) today announced that TSMC has agreed to incorporate Titan™ Analog Migration (Titan AM) into its analog design environment.

TSMC selected Magma’s Titan AM for its ability to shorten analog design porting time from weeks to days. TSMC uses Titan AM to port its analog IP building blocks to new process nodes so its customers and partners can quickly implement their designs in TSMC’s advanced technologies.

Titan AM dramatically accelerates analog circuit optimization and porting because, unlike traditional simulation-based techniques, it leverages a model-based approach. This unique approach enables analog developers to push the design envelope for performance and for process, voltage and temperature (PVT) corner cases, and to reduce power and area.

"The demand for analog design is increasing across a variety of process nodes," said ST Juang, senior director of the Design Infrastructure Marketing Division at TSMC. "With Titan AM, our designers shortened porting time, explored specification boundaries, and optimized analog circuits for reduced power and smaller area. In addition, Magma’s Titan AM provided an efficient and predictable analog reuse methodology."

“The complexities of nanometer process technology demand a new approach to analog circuit design,” said Suk Lee, general manager of Magma’s Custom Design Business Unit. “Titan AM allows TSMC to quickly develop analog IP building blocks using the latest process technology, enabling their customers and partners to accelerate adoption of advanced processes.”

About Magma
Magma's software for designing integrated circuits (ICs) is used to create complex, high-performance chips required in cellular telephones, electronic games, WiFi, MP3 players, DVD/digital video, networking, automotive electronics and other electronic applications. Magma's EDA software for IC implementation, analysis, physical verification, circuit simulation and characterization is recognized as embodying the best in semiconductor technology, enabling the world's top chip companies to "Design Ahead of the Curve"™ while reducing design time and costs. Magma is headquartered in San Jose, Calif., with offices around the world. Magma's stock trades on Nasdaq under the ticker symbol LAVA. Visit Magma Design Automation on the Web at www.magma-da.com.

About Magma India: Magma established its first facility in India in 2003 and now has offices in Bangalore, Noida and Mumbai. Over 25 percent of Magma's worldwide employees are located in India and operations there include R&D, Product Engineering, Product Specialists, field applications engineering, sales and University programs. With these offices, Magma provides its local customers with world-class support and leverages the growing pool of engineering talent to develop its next-generation chip design software.

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Magma is a registered trademark, and “Design Ahead of the Curve and Titan are trademarks of Magma Design Automation Inc. All other product and company names are trademarks or registered trademarks of their respective companies.

Forward-looking Statements:
Except for the historical information contained herein, the matters set forth in this press release, including statements that TSMC will incorporate Titan AM into its analog design environment; that TSMC’s use of Titan AM to port its analog IP to smaller process technologies will accelerate customer adoption of advanced processes; and about the features and benefits of Magma’s software are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially including but not limited to TSMC’s decision to continue using Titan AM, the ability of TSMC’s and Magma’s products to produce the desired results and the companies’ abilities to keep pace with rapidly changing technology. Further discussion of these and other potential risk factors may be found in Magma's public filings with the Securities and Exchange Commission (www.sec.gov). The company undertakes no additional obligation to update these forward-looking statements.

LAVA-G
For editorial queries only, contact Sowmya/ Emilee of PRHUB @ 22998141, 22483008

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