World Charms Launches Fall 2009 Fashion Accessories Line for Preview

(SANEPR.com) May 25, 2009 -- NEW YORK, USA, May 25, 2009/WorldCharms (USA) LLC – World Charms, which specializes in selling unique gift ideas for every occasion, is now pleased to announce that its Fall 2009 handbag and fashion jewelry collection is now available for preview and pre-order on its site.

For its Fall 2009 collection, World Charms is showcasing four unique themes representing the latest trends for the season. The first is ASEAN Agenda which features eco-friendly materials in artfully crafted bangle and bag designs from the Southeast Asian region. Second is the Sweet Safari series which echoes African safari expedition style of fashion but made from ‘sweet’ natural components such as coconut shells and oyster shells and other natural stones. As a bit of departure from the first two, World Charms is also launching its rocker chic collection called ‘I Goth You’ which embodies gothic but elegant fashion style made largely from the same natural shells and stones used in ASEAN Agenda and Sweet Safari series but this time, whimsically but sophisticatedly blended with metal and resin. Femme Frivolity is the fourth theme that completes World Charms’ Fall 2009 collection. Femme Frivolity is all about exquisite hand sewn and handmade necklaces, bracelets and earrings. Each piece is a pretty work of art.

The entire Fall 2009 accessory collection is handmade and primarily composed of indigenous, natural and eco-sustainable materials. Almost all of the products are Go Green Certified. World Charms is donating a portion of the sales proceeds to the Go Green Philippines Foundation, the main goal of which is to achieve sustainability of the natural materials used in the products sold. World Charms aims to showcase fashion forward handbags, costume jewelry and other designer accessories using eco-ethical standards. World Charms is expected to officially launch its Fall 2009 fashion collection by the beginning of August 2009.

World Charms, an online specialty department store, can be accessed on the web at www.worldcharms.com. It sells world culture gift products sourced from around the world, and plans to deliver them to any doorstep on Earth. It aims to promote awareness and understanding of various cultures, histories and religions by allowing its customers to send gifts from different parts of the globe to someone they care about.

World Charms searches the world for hard-to-find, truly unique, fun, and useful gifts and supports the artisans, craftsmen, tribal groups, and cottage industries behind them. It currently offers products such as artisan artwork, handcrafted costume jewelry, organic toys, natural bed and bath products and other eco-crafts. In addition, World Charms sells music from various cultures, including Romanian, Rwandan, Bollywood and even Mongolian folk tunes as well as a comprehensive selection of both popular and hard to find world cinema or foreign language DVD’s such as Best Picture winner Slumdog Millionaire; Asian hit list, Infernal Affairs; film noir classics like Lie with Me, 8 ½ and Akira Kurosawa’s Ran as well as Departures from Japan, this year’s winner for Best Foreign Language film at the Oscars 2008 Academy Awards. Films that promote the Global Village trend such as The Visitor are also available at the best prices online.

This year, World Charms joined Madison and Mulholland’s Ultimate Nominee gift bag given to Oscar nominees and presenters and other prominent actresses including Kate Winslet, Penelope Cruz, Meryl Streep, Amy Adams, Jennifer Aniston, Sarah Jessica Parker, Reese Witherspoon, Cate Blanchett, Eva Mendes and Scarlett Johansson. The eco-friendly online store also participated in the pre-Oscars HAVEN house 3-day swag/entertainment event held in Beverly Hills where preview products from its Fall 2009 collection were displayed and given away to Hollywood insiders such as Paula Abdul, Barry Bostwick, James Denton, Dustin Lance Black, among others.

World Charms will also expand its marketing reach to Southeast Asia this summer to address the growing appetite for earth-friendly and handmade products from that region.

World Charms utilizes Amazon's e-commerce technology in order to provide World Charms guests a safe, secure, and convenient online shopping experience. Transaction processing for World Charms is handled by Amazon so buyers can use their Amazon.com account to order and checkout.

ABOUT WORLDCHARMS
World Charms is owned by World Charms (USA) LLC, a private Delaware LLC. World Charms has teamed up with Amazon.com and licenses its shopping cart software for its reliability and cutting edge features. Inquiries on World Charms may be directed to marketing@worldcharms.com. >>>>>>>

WorldCharms
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